Growth Marketing Manager.
- Location: Other Locations £50000 - £60000 per annum
📍 London Bridge (Hybrid - 2 days onsite, Wednesday anchor day)
💰 £50,000 - £60,000
We're partnered with a fast-growing, category-challenging wellness brand in the supplements space, building strong momentum across both retail and direct-to-consumer.
With 50,000 active subscribers today and a target to reach 100,000 within the next 24 months, this is a key hire to help scale growth efficiently and sustainably.
This is a hands-on Growth Marketing Manager role, ideal for someone who thrives in performance marketing, understands subscription models, and wants real ownership in a scaling business.
Reporting into the CMO, you'll take ownership of performance marketing and customer acquisition, with a strong focus on driving subscriber growth and improving efficiency across paid channels.
This role is about building and scaling a high-performing growth engine - not just driving traffic.
Own and optimise paid channels:
Meta (core channel)
Google PPC
TikTok (growing focus)
Drive efficient customer acquisition (balancing CAC vs LTV)
Scale campaigns while maintaining strong ROI
Manage external agency partner (health & fitness specialist)
Hold accountability across:
Performance
Creative output
Budget efficiency
Act as the internal owner of results
Lead creative testing and experimentation
Optimise landing pages and conversion funnels
Continuously improve acquisition and subscription conversion rates
Own key metrics:
CAC
LTV
ROI
Manage performance within a £1M-£5M budget range
Balance growth with profitability
3-5 years' experience in growth or performance marketing
Strong hands-on experience across Meta and Google (essential)
Proven track record in PPC and paid social (in-platform execution)
Experience within D2C consumables (e.g. supplements, vitamins, skincare, food/drink)
Exposure to subscription models and scaling recurring revenue
Strong understanding of performance metrics (CAC, LTV, ROI, attribution)
Experience managing agencies and driving accountability
Commercial mindset with a focus on efficiency and growth
Experience in health, wellness, or fitness categories
Background in subscription-led brands (e.g. supplements, online pharmacies)
Exposure to TikTok paid and emerging channels
Clear progression path to Head of Growth
High ownership and direct impact on a core business KPI (subscriber growth)
Profitable, cashflow-positive business with strong foundations
Opportunity to scale a brand at a genuine inflection point
Bonus linked to both individual and company performance
Equity potential (post-probation)
Initial CV review
1st stage interviews
Final stage (face-to-face)
Hiring timeline: within 1 month
If you've scaled growth in a D2C consumables brand and want to step into a role with real ownership, commercial impact, and progression - this is a standout opportunity.
We Are Aspire Ltd are a Disability Confident Committed employer
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