Head of Sales Delegate Sales.

Location: London (Hybrid)
Company: Fast-growing AI-First Suitability Software Company

About the Company
Our client is a high-growth, AI-first software company transforming how organisations assess suitability, match talent, and make smarter decisions at scale. Their platform uses advanced machine learning to deliver accuracy, efficiency, and measurable outcomes across industries. Backed by strong investment and a leadership team, the business is entering a phase of global expansion.

The Opportunity
Our client is looking for a Head of Delegate Sales to lead and scale their delegate acquisition strategy across a portfolio of global events. This is a leadership role where you will own revenue performance, build a sales function, and contribute to the company's commercial direction.

Key Responsibilities

• Own and deliver delegate revenue targets across multiple event portfolios

• Design and run scalable, data-driven sales strategies aligned with company growth goals

• Build, lead, and manage a delegate sales team (inbound, outbound, and partnerships)

• Improve conversion funnels using AI-driven insights and performance analytics

• Work closely with Marketing, Product, and Partnerships teams to support demand generation and audience engagement

• Develop and refine value propositions for different customer segments

• Implement best practices in CRM usage, pipeline management, and sales forecasting

• Identify new market opportunities and expansion strategies globally

• Support and develop team members, encouraging accountability and continuous improvement

The Team
You will lead a team of sales professionals across delegate acquisition, SDR functions, and partnerships. The team works closely with marketing and data functions, supported by AI-driven insights.

What They're Looking For

• Experience in delegate sales, event sales, or high-volume B2B sales leadership

• Experience managing and scaling teams while meeting revenue targets

• Strong commercial judgement with a data-driven approach

• Experience using technology (CRM, automation, AI tools) to improve performance

• Leadership approach focused on coaching and team development

• Clear communication, negotiation, and stakeholder management skills

• Comfortable working in a busy, growing environment

Why Join the Company?

• Leadership Impact: Direct influence on company growth and commercial strategy

• AI-Driven Work: Opportunity to work with AI in a practical, revenue-focused environment

• Career Growth: Opportunity to move into senior commercial or general management roles as the company grows

• Growth Phase: Join a business with clear expansion plans

• Working Environment: Work with a supportive team across functions

What Success Means in This Role
In your first 12 months, you will have built a delegate sales function, met revenue targets, and developed a team that delivers consistent results.

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